Bachelor of Arts in
Communication

Dual Degree

CTDA – 092-2018 (14 de mayo de 2018)

WHY CHOOSING QLU FOR YOUR BACHELOR’S DEGREE IS THE RIGHT CHOICE:

We are proud to offer the highest academic level in Panama.

Flexibility to choose your academic schedule.

Our graduates are preferred in the labor market.

Practical and experimental teaching.

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Program Benefits

  • Students learn to craft communication strategies tailored to various audiences, improving their ability to analyze market trends and execute successful campaigns in different industries.
  • The teaching methodology combines theory and practice, providing students with a comprehensive and applied training in the business world.
  • The program trains students in using modern digital tools and platforms, making them adaptable to the evolving landscape of online communication and marketing.
  • Teachers who are experts in their and with proven professional trajectory.
  • Valuable opportunities for business, employment, and shared experiences.
  • Access to QLU-Konserta job board.
  • Professional internships at renowned companies where you will gain relevant professional experience.
  • QLU offers workshops, seminars, and events that promote professional and personal development.
  • The Bachelor of Arts in Communication, in academic collaboration with University of Louisville, allows the students the opportunity to earn a degree from a prestigious University from the United States of America without leaving Panama.
  • Students develop confidence and proficiency in public speaking, enabling them to communicate effectively in professional and personal settings.
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Program Objectives

  • Develop global leadership skills
  • Understand global markets
  • Foster business innovation
  • Improve strategic decision-making
  • Strengthen intercultural communication skills
  • Manage international operations
  • Understand international regulations and policies
  • Expand professional networks
  • Promote sustainable development
  • Adapt to global changes

GRADUATE PROFILE

  • Comprehensive understanding of communication theories, models, and their practical applications.
  • Proficiency in verbal and non-verbal communication across interpersonal, group, organizational, and mass communication contexts.
  • Analytical skills to critically evaluate media messages and their impact on culture and society.
  • Competence in public speaking, presentation, and writing for diverse audiences and purposes.
  • Knowledgeable in communication ethics, laws, research methods, and global trends.
  • Expertise in effectively using communication tools, digital platforms, and media technologies.
  • Skills in conflict resolution, negotiation, and strategic communication planning.
  • Familiarity with communication in branding, marketing, political affairs, crisis management, healthcare, education, and specialized fields.
  • Understanding of historical perspectives and the evolution of communication studies.

Job Market

  • Chief Communications Officer (CCO)
  • Director of Public Relations
  • Vice President of Corporate Communications
  • Head of Media Relations
  • Executive Speechwriter
  • Director of Marketing and Communications
  • Brand Manager
  • Global Communications Director

admission requirements

  • Application form.
  • Final high school credits with a minimum average of 2.5/4.0 (American system) or 3.2/5.0 (Panamanian system).
  • Copy of high school diploma.
  • English level placement test.
  • Copy of ID or passport..

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Contacts for more information

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