Inculcate a 2.0 culture in the company.

Understanding the new Internet market and to analyze and monitor every action and measure the real impact of each campaign or marketing plan.

Identify the best uses and practices in social networks and Web 2.0.

Develop the uses of digital marketing and social networks to convey a positive business image, digital reputation.

Integrate search engines, mailing, mobile marketing and video marketing into the company’s strategy as a driving force for innovation.

Knowing the relationship marketing strategies to attract customers, build loyalty, increase its value, linking the brand and turn them into prescribers.

Understand and acquire the skills and knowledge imparted to ensure its applicability in the online universe.